← Current rolesLegal Tech · New York
Growth Marketer (founding marketing hire)
$175,000 - $235,000 (up to $255,000 for exceptional) + competitive equityThe company is the primary source of real, proprietary enterprise data for frontier AI labs: it acquires business data, de-identifies it and licenses it to the labs. Built by the team behind Sunset (the platform that helps venture-backed startups wind down gracefully), which scaled to an 8-figure run rate; the company went from $0 to a multi-8-figure run rate in months. Small in-person team in Dumbo, Brooklyn.
This is the founding marketing hire: build a repeatable acquisition engine from scratch across both the Wind-down and Data Partnerships motions, beyond today's referral-driven pipeline. The main pain point is acquiring data sets by reaching C-suite executives of many companies.
What you'll do:
- Build the marketing function from zero - no playbook, no prior marketing hire
- Test and scale new channels (paid, SEO/AEO/GEO, content, web and more) to generate qualified MQLs across both motions
- Ship landing pages, campaigns and workflows yourself with AI tools - no waiting on design or engineering
- Make fast decisions with incomplete data: kill what isn't working, double down on what is
- Track and report your own results honestly, owning the full funnel from experiment to qualified lead
Hiring manager: Brendan Mahony (Founder & CEO). Interview process: intro chat (20 min), channel strategy review (1 hr), take-home using Sunset's real anonymised data (3.5-4 hrs, AI tools encouraged), 3-hr onsite, references. Visa transfers (OPT, H1B) supported. Ideal backgrounds: high-growth Series A-C startups with strong growth functions (Ramp, Brex, Mercury, Deel, Rippling, Vanta, Notion, Linear, Vercel), AI-native/data startups (Jasper, Copy.ai, Writer, Scale AI, Labelbox, Anthropic, Cohere, Hugging Face, Runway), B2B startups selling to founders/VCs/finance/legal (Carta, AngelList, Clerky, Pulley, Firstbase, Pilot, Puzzle, Fondo), scrappy full-stack growth teams (Loom, Calendly, Webflow, Retool, Airtable, Zapier, beehiiv, ConvertKit/Kit, Lattice).
What we're looking for
- •Built marketing channels from 0-1 at a fast-growing, early-stage startup
- •Demonstrated MQL growth with measurable outcomes across multiple growth channels
- •Experience using AI to build integrations and micro products
- •Must work in-person 5 days/week in Brooklyn
- •2-6 years of experience in growth/performance marketing
- •Not a job hopper - no multiple roles under ~1 year without a clear reason
- •Not solely from large, slow-moving companies - must have fast-growth startup experience
Nice to have
- •Experience marketing to C-suite executives
- •Strong pedigree school, or clear signs of exceptionalism (unique achievements)
- •Generalist who can build integrations and micro products with AI