← Current rolesHealthcare Technology · New York City
Founding Marketing Lead
$150K-$200K base + competitive equityWe are looking for a Founding Marketing Lead with 3-5 years of B2B marketing experience to be the first marketing hire at the client and own the strategy and execution of how we show up to the healthcare world. You'll work directly with the founders to build the client's outward-facing brand, drive inbound pipeline, and figure out the best channels to reach large specialty practice groups—all while wearing many hats at a fast-moving seed-stage company.
What you'll be doing:
- Own and build the client's brand narrative and public-facing identity from scratch, working closely with the co-founders
- Develop and execute the strategy for driving inbound leads—determining the right channels (ABM, product marketing, paid, etc.) to reach large specialty clinic groups
- Run account-based marketing campaigns targeting PE-backed and multi-site specialty practices in lockstep with the existing BD team
- Manage content creation and vendor relationships (e.g. design studios) to produce marketing assets, social posts, and collateral
- Handle event and conference logistics for an already-active conference schedule while identifying new opportunities
About the client: the client is rebuilding how healthcare communicates in the age of AI. Clinics miss 30-40% of patient calls while staff drowns in admin tasks; the client's AI agents handle scheduling, billing and prescription refills end-to-end so healthcare teams can focus on patient care. Founded 2024 by a Stanford/Harvard-trained physician (founding team of Two Chairs and Ophelia) and an ex-Amazon Alexa/Salesforce ML engineer. $10M total funding, 20 employees, in-person team based in New York.
What we're looking for
- •B2B marketing experience (3-5 years) with a strong strategic mindset—not just execution, but knowing where to focus first
- •Healthcare experience OR startup experience—must demonstrate flexibility and willingness to work across all marketing functions (ABM, content, events, brand)
- •Individual contributor who thrives without a playbook—comfortable figuring things out independently at a seed-stage company
- •Brand-first thinking with the ability to shape the client's public narrative and translate product value into compelling messaging
- •Must work from the NYC office 5 days a week
Nice to have
- •Open to visa transfers (OPT, H1B) for exceptional candidates. Prior founding/first marketing hire experience at a seed-stage startup. Direct experience running ABM campaigns targeting PE-backed or multi-site healthcare/specialty practice groups.