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Legal Tech / FinTech · Miami Beach

Growth Strategy Manager

$100K - $160K + equity
the client ("Your Consumer Justice Champion") is a Series A consumer legal-tech/fintech company (600,000+ users, $5.4M raised at a $35M valuation, contemplating an additional funding round) helping everyday people discover and claim unclaimed legal settlements and money owed to them, at no cost. The company already spends $200-500K/month on paid acquisition and is now hiring a Growth Strategy Manager to partner directly with CEO Matt Freund and build brand-new non-paid acquisition channels from scratch, with a dedicated $10-50K/month test budget. What you will do: - Work directly with the CEO to identify, prioritize, and test new avenues for user growth outside of traditional paid performance marketing - Design and execute creative growth experiments with clear hypotheses, measurable inputs, and defined success criteria - Source and develop one-to-many partnerships with organizations that can introduce the client to large, relevant audiences - Analyze experiment results, identify what drives performance, and scale successful tests into repeatable acquisition channels - Explore unconventional channels including mailers, out-of-home, referral programs, community partnerships, and emerging platforms - Understand each campaign's eligible client base and tailor acquisition strategies accordingly - Find and address friction throughout the user journey to improve conversion and activation - Build reporting that clearly communicates what's working, what's not, and what to test next - Do the unglamorous hands-on work when needed: pull lists, send cold emails, test flows manually Why join: - Build from scratch directly with the CEO — no existing playbook, you write it - Real budget ($10-50K/month) and real autonomy to run non-paid channel experiments - 600,000+ existing users to leverage for referrals, re-engagement and network effects - Elite leadership team of three former venture-backed founders (CTO was pre-IPO at Facebook) - High-growth Series A moment with a consumer mission that helps people recover money they are owed

What we're looking for

  • Experience in growth marketing or growth strategy at a B2C startup
  • Managing multiple non-paid channels including partnership outreach, mailers, and referral programs (channel experimentation)
  • Ability to use AI tools to scale growth efforts
  • Moves from ambiguity to structured action without waiting for direction
  • Willing to work on-site in Miami Beach, FL
  • 2-6 years of experience in growth, strategy, or operations

Nice to have

  • Started own company or side project; B2C consumer growth experience; experience growing a user base from a low starting point; background at a high-growth B2C/prosumer startup or top-tier strategy consulting firm (McKinsey, Bain, BCG, Oliver Wyman, Kearney, L.E.K.)

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