Performance Marketing Specialist

What we're looking for

• •2+ years hands-on, in-account running Meta Ads AND Google Ads campaigns end to end (not agency-only, not reviewing reports)
• •Hands-on technical depth on Meta: pixel/CAPI setup, event optimisation, campaign and ad-set structure
• •Hands-on Google Ads experience to match, not a thin secondary skill
• •Based in San Francisco or willing to relocate; full-time in the office (5 days a week)
• •Wants the ambiguity and grind of an early-stage startup; happy to be the first performance marketing hire
• •Experience at an early-stage (Seed to Series B) AI-forward, prosumer, consumer or PLG product
• •Can show real numbers from campaigns you built and scaled (spend, CAC, payback, what you changed)
• •Individual contributor who stays in the account day to day (2-7 years in performance marketing, no Director or VP titles)
• •Eligible to work in the US without sponsorship

Nice to have

• •Marketed an AI-first prosumer or PLG product (Cursor, Canva, PhotoRoom type)
• •Scaled a mobile or Mac app from early traction via paid (download to paid funnel)
• •Creative ad concepting instinct and trend spotting
• •0-to-1 experience as a founding or first marketing hire
• •Comfortable with Slack-native or workflow AI products and their self-serve funnels